The Dallas Cowboys have become a staple of Thanksgiving Day for the last half century, and taking them on this season was the team that won two of the previous three Super Bowls, the Kansas City Chiefs. With a high-flying matchup to be anticipated, football fans certainly thought so, as the game became the most-viewed regular-season matchup in NFL history.
According to CBS Sports, 57.2 million people turned on their TVs to watch this holiday clash. Dallas went on to top Kansas City, 31-28. All of those views smashed the previous record by 36%. It surpassed last season’s high by 47%. The game carried a max viewership of 61 million people.
The previous was set on Thanksgiving Day in 2022, when it was the Cowboys once again, that time taking on the New York Giants. That game drew in 42 million people to watch three years prior. That game was broadcast on FOX.
As the Cowboys are well known as America’s team, and the Kansas City Chiefs have grown in publicity with their success over the past 5-10 seasons, matching them up on one of the most viewed days for NFL action of the year was bound to draw a crowd.
The Green Bay Packers 31-24 victory over the Detroit Lions also drew in a viewership larger than the previous record, with an average of 47.7 people viewing on FOX and TUBI.
